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Category: Online Marketing

Successful marketing – it’s more than a catchy tagline

May 28th, 2012 | Posted In Online Marketing

No matter what stage of business you are in, those that market better dominant their market. How do you do this? A catchy tagline alone does not guarantee success in marketing. Integrated marketing does. The great thing about integrated marketing is that it works for businesses of all sizes. Integrated marketing means communicating a consistent identity… Read More

Recently received an email from Google Analytics?

May 17th, 2012 | Posted In Latest News, Online Marketing

If you recently received an email from Google Analytics with the following subject line, “Action required: Your Google Analytics reports will stop being mailed soon.” this short blog post is for you. Important notice to our clients: As of June 2012, Google Analytics will no longer be supporting the old emailer and any scheduled email… Read More

When and how to launch your new look and feel

February 22nd, 2012 | Posted In Online Marketing

Got a new brand? (& no, we don’t just mean your logo) Just had a brand refresh? Maybe a revamped logo or a great new website? Your brand is more than just your logo, your brand is the sum of all of the touch-points of your business that customers come in contact with. Every piece of… Read More

What to look for in a web development company

February 8th, 2012 | Posted In Online Marketing

Shopping for a website? Here’s what to look for… When it comes to choosing a web development company, there’s a couple of criteria you need to check to make sure you are investing your money on a website that will give you a good ROI. Showcase & Testimonials Do they showcase recent examples of quality… Read More

How to make your marketing work

January 25th, 2012 | Posted In Business Advice, Online Marketing

We spend so much money, time and effort on different marketing strategies but often don’t track their performance. Many businesses, when asked “what advertising gives you the best ROI?”, will often say they have no idea. Think about this, you might spend $1000 or even up to $6000 per year on a single yellow pages… Read More